The KIT 3 campaign further evolves the wardrobe of the man who lives the life in-between. Photographed at the Rubell Museum in Miami, space blends the outdoors and indoors, a lush, liminal space coexisting with utilitarian elements. Paralleling elements of the collection like technical fabrics, sharp tailoring for relaxed contexts, and utilitarian desire, the museum provides a context that references the collection's refreshing nature of spring, while balancing with stoic and dynamic texture.